PPC (Pay Per Click) Specialist
Timeneye, Italy

Experience
1 Year
Salary
0 - 0
Job Type
Job Shift
Job Category
Traveling
No
Career Level
Telecommute
No
Qualification
As mentioned in job details
Total Vacancies
1 Job
Posted on
Mar 11, 2023
Last Date
Apr 11, 2023
Location(s)

Job Description

We are looking for a PPC (Pay Per Click) Manager to run PPC campaigns and monitor paid search budgets. In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) You should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)

Responsibilities
  • Participate in forming effective paid search strategies
  • Launch and optimize various PPC campaigns
  • Oversee accounts on search platforms (e.g. Google Ads, Bing, LinkedIn, Meta)
  • Be involved in keyword selection and audience targeting
  • Monitor budget and adjust bids to gain better ROI
  • Track KPIs to assess performance and pinpoint issues
  • Produce reports for management (e.g. dashboards)
  • Write attractive and concise copy for adverts
  • Suggest and develop new campaigns across multiple channels
  • Maintain partnerships with PPC ad platforms and vendors
  • Find ways to reduce risk of click fraud
  • Keep abreast of PPC and SEM trends

Requirements

  • Proven experience as a PPC Manager or Digital Marketing Specialist
  • Experience in data analysis and reporting
  • Knowledge of SEO and digital marketing concepts
  • Working knowledge of analytics tools (Google Analytics 4)
  • Understanding of HTML is a plus
  • Proficient in MS Office (particularly Excel)
  • Excellent communication skills
  • Analytical thinking with strong math skills
  • BSc/BA in Marketing, Digital Media or a related field; AdWords certification is a plus
  • Fluent in Engilsh (C1 level minimum)

Benefits

  • Hybrid Work
  • Training amp; Development
  • Macbook and backpack
  • Free Coffee and Snacks

Job Specification

Job Rewards and Benefits

Timeneye

Information Technology and Services - Modena, Italy
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