CRM Lifecycle Manager
Satispay, Italy
Job Description
Simplify payments to improve everyone’s life
More than an app, Satispay is a great group of creative, innovative, curious, enthusiastic people united by a bold mission: to build the future of payments in Europe!
We created a mobile payment network to revolutionize how people think about money, by creating a direct connection between consumers and merchants. We do it smart every day while being responsible for the impact of our choices. We believe in creating value for our network through constant collaboration and hard work.
If you want to know more about us, look here:www.satispay.com
Join us as a CRM Lifecycle Manager.
What you will be doing
As the CRM Lifecycle Manager at Satispay, you will be responsible for the development and optimization of customer engagement journeys, designed to empower users with the information and motivation they need to fully unlock their understanding and engagement with our products. You will collaborate closely with product owners and internal stakeholders to align CRM strategies with product objectives.
Responsibilities:
- You will be responsible for developing and executing end-to-end CRM strategies and using marketing automation tools to create transactional, promotional, and informational content strategies to grow our customer engagement and improve customer acquisition across multiple products;
- Design and implement relevant and engaging email and SMS campaigns. Translate these into tangible email messages and communication lifecycles (nurture campaigns) for different audience segments;
- Monitor the health and segmentation of the customer database, driving increased engagement;
- Have a strong analytical mindset in order to develop and maintain program performance reports/dashboards for all key stakeholders;
- Work cross-functionally with the marketing team to achieve desired results on campaigns including localizing across multiple languages to ensure messaging is culturally sensitive and appropriate;
- Use data to identify potential for performance improvements.
What we need
We’re looking to attract talented professionals who share our passion for Satispay’s opportunity, the belief that people's experience builds healthy enduring companies and positively impacts people’s lives. If you're looking for a career opportunity where you challenge yourself, learn, and professionally grow, Satispay is the right place for you!
You have:
- Bachelor's degree in Marketing, Business, or a related field. Master's degree is a plus;
- At least 2-6 years of expertise managing data-driven email marketing campaigns;
- Proficiency in CRM tools and marketing automation platforms;
- Proven history of managing email segmentation strategies and operations across multiple business units, geographies, and languages;
- Deep knowledge of campaign management data concepts such as contact history, assignment rules, workflows, automation, and triggers;
- Ability to collaborate with cross-functional and cross-departmental teams;
- Excellent prioritization and communication skills to measure objectives, needs, and timelines;
- Experience in managing large datasets.
You are:
- Highly organized and able to work both in team and independently;
- An excellent communicator and relationship builder;
- A very quick learner and adapts fast;
- Enthusiastic about taking on new challenges and working under pressure in a fast-paced international environment;
- Creative thinker, with the ability to develop engaging content;
- Results-oriented, easy-going, entrepreneurial, and passionate about your work.
Logistic amp; Salary
The role is based in Milan with a hybrid work policy.
We offer a competitive salary, commensurate with experience.
Stock options plan available.
The selection process
Please send us your CV in English. Once we receive it, we will take the time to evaluate it carefully. Should there be a match for this or any other position at the Company, we will be in touch with you.
Our selection process may vary in the number and order of steps but generally includes HR interview, technical evaluation, and final meeting in person.
In case there is no match at the moment don’t worry, we will make sure to keep your CV in consideration for future vacancies!
Satispay is an equal opportunity employer, we do not discriminate on the basis of race, color, religion, sexual orientation, gender identity, or national origin.
We promote the inclusion and work integration of people belonging to protected categories - as regulated by Law 68/99.
This job opportunity is addressed to both sexes, in accordance with Laws 903/77.
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